Food aur Sexx !

It is my one of my favorite parts in F.R.I.E.N.D.S where phoebe asks each one of guys that if they had too, would they choose food or sex. Although I am sure, not many will face the dilemma that Joey faced in the scene, but I think for most of us, it is going to be a tough call.

How many times in the day do we think about food? Do you work to eat or you eat to work? Technically nothing is wrong with the first. This is the job each one of millions of species on this biosphere does. Food gathering is the most common work on this planet. The first trade ever happened was for food and I am sure the first murder too would have happened for food.

What fundamentally is just a fuel for our body apparently has to do a lot more than that and I am sure the shrieking souls of thousands of royal cooks who were killed for pouring more than required salt in his highness curry would agree with me. It is the spirit of food that gives my beloved parents the reason to get engaged in their favorite hobby, that is, arguing with each other, be it the sugar in the tea, or number of cups of tea in a day, an accidental samosa gulped in an office party which was sensed by the spouse etc. etc.

Food is also a perfect mood setter. I have seen people watch Khana Khazaana (a popular cooking show) and never try the recipe just because they love watching the food cook and garnished. There are popular Marwari jokes where the person has just enjoyed the fragrance of sweets since it is free. Sometimes even a follower of the religion – fitness, like me, gulps a pizza when feeling blue. Similarly food has been used as bait since centuries. And if you are thinking of the bait you give fishes to eat, so that you can eat them, think of the free pizza you get on attending company pre-placement talks. A promise of a tempting chocolate is the only thing that gets my kid nephew to me. Though sometimes it gets a bit costly to fool my family into thinking that kids like me, but still, this trick has worked successfully for many years on both of my nephews. Now dont blame me for bribing a 3 year old. When I was a kid, my dad used the same idea when he took me for a haircut, so that I don’t cry the hell out and drive rest of the children away in the shop.

And likewise for many others, food is not just a bait to do the impossible or a mood stimulator, but also reason to live. At morning they are looking forward to breakfast, at noon to lunch and at evening to dinner. For many people that last sip of coke from the bottle, the last cookie from the packet, the last candy in the jar holds special meaning. Personally I think that gargling sound made when your straw has nothing to suck from the can is the most painful sound in the world.
So you see, for the most developed species on planet earth, food hold much more meaning than just fuel, and perhaps for people like Joey, feeling the difficulty in the discussion was completely justified.

Now coming to the other part, do I need to justify what’s so great about it. Moreover can I add any opinion about it. Believe it or not, but sex sells. Hopefully I am not putting ideas into hundreds in my campus planning to sell themselves to companies in upcoming placement season, but it truly, surely and sincerely sells. In marketing it is one of the two mantras for selling anything to youth (the other is freedom, remember your bike advertisements). And many marketers use it to sell their products. Take Axe for example which exhibits the nerdy guy, hot girl and Axe chemistry. In fact Axe uses nerd losers to gain emotional attachments from a majority of their target segments that is, if he can do it, then I surely can. Forget deodorant, even D-cold makes sure that you don’t sneeze in front of a girl, and surprisingly if you don’t you get the girl. You use our toothpaste, you’ll get a girl, you use our inner wears you get one, you use our shave gel, and girls would surround you. Not just that, you eat our biscuit, you’ll get a girl, you eat our pizza and you can propose to your boss (who is a girl). You wear our jeans and girls would come running to you. Surprisingly Indian marketers have just one job in mind for our women. Although in this taboo ridden society they stop at getting the girl stage, but we all understand what they are selling, and surprisingly, hardly any youth product stays away from this formula.

I don’t understand where this point of choosing between food and sex comes. I don’t think anybody is ever going to say, “so what if all the food on this planet is finished, then let’s have sex.” I am also sure that the news about vice versa would make many lose their appetite.
On that food for thought I rest my discussion